Hi Kerri,
I have run the XBridge columns at high and low pH and I never saw a problem. If I recall correctly (I used to work there a few years ago)there was an application note from Waters where they swtiched from high to low pH, back and forth for several hundred injections each. In general they have been robust. Without saying that other manufacturers are bad, I will say that I like Waters and ACE columns for most of my applications, I have had good results from them. I've had other colleagues absolutely swear by ACE columns.
If you are doing high water content, I will tell you my strategy. Here at BiogenIdec doing small molecules, the majority of my columns are C18. Then if I have more polar compounds I have a couple of embedded polar group C18 columns which I run high aqueous in, and I have a HILIC column for very polar compounds but I rarely use it. The majority of small molecules pharmaceuticals that I have worked with are weak bases, and if they are polar I tried the strategy above; occasionally I did switch pH but it was not as often.
Chris Singleton
DMPK, BiogenIdec